The beauty event of the year is fast approaching, and you're invited! The Salon is Who What Wear's very own space at The Beauty Show, a brand new event is being held at the Business Design Centre in London on 20-21 September 2024, which we couldn't be more excited about. In partnership with Face the Future, at The Salon, you'll have the chance to enjoy luxury beauty treatments for free, hear insights from experts on the latest techniques, trends and innovations in the industry, and meet with fellow beauty obsessives like yourself. From game-changing skincare to unlocking your healthiest-ever hair, this is your destination for discovering the best in beauty right now.